Mary J. Blige announced on the Oprah show her new charitable partnership with beauty brand Carol’s Daughter. On April 13th and 14th, Mary’s charity, the Foundation For the Advancement of Women Now (FFAWN) received 30 percent of all online sales from the Carol’s daughter website. According to Carol’s Daughters site, “In the early 1990’s, Brooklyn native Lisa Price (a.k.a. Carol’s daughter) began experimenting with fragrance, essential oils and natural moisturizers to make gifts for her family and friends. Soon after she packaged her home-spun creations, word spread like wildfire and the demand for her unparalleled hair and body care products led to a highly successful mail-order and web-based business. Within a few years, Carol’s Daughter counted celebrities like Jada Pinkett Smith, Mary J. Blige, Erykah Badu, Brad Pitt and Chaka Khan as loyal fans, or as she refers to them, “friends of the family.”
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I remember using Carol's Daughter back when she was just a web business! I had to keep all of the products I bought refrigerated. I was either in high school or middle school, developing my now strong afrocentrism (lol) so these products fit the bill.
ReplyDeleteIt's crazy how she made all of these connections in such a short time period. That is true entrepreneurship and effective dream chasing!
The only thing negative about celeb connections for the rest of us, is the price tag!