Tuesday, June 21, 2011

L’Oreal Announces Liya Kebede as New Face of Global Brand


Liya Kebede will join the ranks of Beyonce, Gwen Stefani, Jennifer Lopez, Julianna Margulies and Freida Pinto as the newest spokesmodel and global brand ambassador. Details surrounding the campaign have yet to be released. The spokesmodel and humanitarian is most known for her striking beauty but has also nominated by the World Trade Organization as as a Goodwill Ambassador. She also established the Liya Kebede Foundation in her native country Ethiopia to raise money and materials for the Durame hospital.

Kebede made this comment regarding her new position: "It is important for me that I represent a brand that reflects my personality. I'm pleased to play a part in sharing the uniqueness, the charisma, and the incredible stories of women of all origins and from all regions of the world."



image via cure4mycancer.com

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